Can BSC incubate the next billion-dollar meme? Let's look at these data points.

The battlefield for Meme coins is changing

When it comes to Meme coins, people’s first thoughts might still be old projects on Ethereum or those meme tokens on Solana that often skyrocket tenfold. But since 2025, the landscape has been quietly shifting.

What’s the situation on Ethereum? The Pectra upgrade has arrived, and spot ETFs are being pushed, but the problem is—gas fees are still ridiculously high. Layer 2 solutions are numerous, but each operates independently, fragmenting liquidity. Want to launch a Meme? You need to prepare a wallet first and be patient as projects slowly incubate. This approach is destined to be a niche game; explosive growth? Hard.

And Solana? Low gas fees, high TPS—definitely enjoyable. Tokens like BONK and PENGU have seen their market caps soar, and on-chain transaction frequency outpaces traditional L1s. But the issues are obvious—its ecosystem is overly dependent on speculation, with PvP battles going wild, and occasional network outages. The “Meme chain” label sounds cool, but in reality, it’s a double-edged sword.

So, what makes BSC capable of breaking into this game?

The real strength behind 630 million addresses

BSC’s advantages are straightforward: cheap, fast, user-friendly.

With over 630 million on-chain addresses and an average of over 15 million daily transactions, what’s behind these numbers? It’s retail investors from Asia and Latin America who are genuinely using small amounts of money on the chain. They don’t care about technical narratives; they focus on two things: are transaction fees low enough, and can they trade quickly?

What does Meme coin need most? Viral spread. And for that, a large user base and low barriers are essential. In October 2025, the explosive popularity of $BinanceLife and Giggle wasn’t accidental—it was the result of BSC’s “low-cost + high liquidity” combo punch.

What has Binance done? They’ve integrated Web3 wallets to transfer centralized users directly onto the chain, launched Alpha platforms for early project exposure, and taken Meme Rush even further—directly incorporating permissionless token issuance into a regulatory framework with KYC verification, liquidity locking, and a three-phase migration process.

Sounds a bit “not crypto”? But the results are real: reducing Rug Pull risks, enhancing compliance, and encouraging more people to participate.

Cultural narratives are also a form of productivity

Technology is the foundation, but what truly propels Meme coins to take off is cultural resonance.

Endorsements from CZ and He Yi are not just simple shout-outs—they’re building a dual momentum of “capital consensus + cultural narrative.” Why did $BinanceLife become popular? Because it used Chinese blessings to activate community sentiment. Giggle donated 5% of transaction taxes to CZ’s educational charity, creating a new model of “Meme + philanthropy.”

These actions may seem scattered, but the underlying logic is clear: to make Meme more than just a speculative tool, but part of the ecosystem’s cultural fabric.

Technological upgrades are quietly paving the way

Maxwell hard fork, Goodwill Alliance anti-MEV mechanisms—these tech updates may not be glamorous, but they optimize user experience. Stablecoins circulating over $11 billion provide liquidity for high-frequency trading. Platforms like Four.meme reduce token issuance costs, enabling developers to experiment quickly.

BSC is also expanding into RWA and GameFi, providing more application scenarios for Meme coins. What does this mean? Meme is no longer just a fleeting speculative asset but has the potential to integrate into longer-term ecosystems.

Three conditions for a hundred-billion Meme

Back to the core question: can BSC incubate the next hundred-billion Meme?

Historically, a Meme coin reaching a market cap of $10 billion requires three conditions to be met simultaneously:

Market cycle alignment. The crypto market has moved past the stage where Bitcoin surpasses $120,000. Funds are shifting from “institutional assets” to “consumer scenarios.” BSC’s more aggressive speculative nature and lower entry barriers are perfectly positioned to ride this wave.

Ecosystem synergy. BSC’s “mass-market” user base and Meme dissemination traits are naturally aligned. Sufficient on-chain stablecoins, low transaction costs, and rapid trial-and-error for developers.

Community consensus. Platforms offering fair launch mechanisms and liquidity incentives, project teams building moats through IP binding and community engagement, and users driving market cap through social fission and short-term arbitrage. Binance’s capital backing further amplifies market confidence, creating a “narrative-price-liquidity” spiral.

Some notable projects on BSC

Here are a few representative Meme projects already emerging on BSC:

• $BinanceLife: Based on Chinese blessings, strong cultural resonance
• $4: Inspired by CZ’s iconic gesture, highly symbolic
• $BAB: Inherits Binance’s spirit, binding the token $BABT and embodying the “Build And Build” ethos
• $Giggle: Tied to CZ’s educational charity, adding a philanthropic dimension
• $CustomerServiceHe: Named after He Yi’s frequent self-reference as “Customer Service He,” fostering a friendly community image
• $Cultivation: Inspired by He Yi’s “Let’s Cultivate Together” post in the plaza

These projects share a common trait: they are strongly linked to core ecosystem figures or events, with clear cultural symbols and community foundations.

Final thoughts

The “hundred-billion curse” for Meme coins is hard to break because most projects are just fleeting moments. But the current conditions on BSC—user base, technological iteration, institutional innovation, and capital backing—are more complete than ever before.

Will it succeed? That depends on whether BSC can continue attracting quality developers and whether Meme’s momentum can be transformed into long-term scenarios like DeFi and SocialFi. The boundary between speculation and innovation needs balancing, but at least in 2025, BSC’s Meme ecosystem has shown the potential to reshape the landscape.

The soil is ready; now it’s just a matter of who seizes the opportunity.