Have you ever thought about creating a Web3 payment application? For example, allowing users to transact directly with Crypto Assets, bypassing traditional payment intermediaries. At first, it sounds quite simple—write some code, connect a Wallet, and you can carve out a path?

But reality is often heart-wrenching. The pitfalls experienced by individual entrepreneurs are worth warning every person who wants to enter the game.

**The first question: Regulatory threshold**

Payment involves finance, and you must have a license to make payments. Not only that, but you also have to go through tedious processes like anti-money laundering and KYC certification. As an individual developer, you basically can't apply for such licenses. Once the product goes live and is discovered, it can be lightly shut down or face severe penalties. This is not a scare tactic; it is the current state of the industry.

**Second issue: funding channel deadlocked**

Users ultimately want to exchange Crypto Assets for fiat currency to spend, or conversely, use fiat currency to buy Crypto Assets. This process requires cooperation with banks and third-party payment institutions. However, once banks hear the word 'crypto', their attitude often changes. They are unwilling to open pathways, and no matter how much you try, there’s nothing that can be done.

**The third question: The risk is all on you**

Contracts being hacked, user assets lost, losses caused by code bugs—these are all the responsibilities of the creators. A major incident for a small team can lead to a broken capital chain and direct bankruptcy. Without VC endorsements or risk funds to fall back on, individuals simply cannot bear it.

**The fourth question: The user base is too weak**

Ordinary people find it too troublesome to use wallets and manage private keys, while merchants are afraid of regulatory risks. In the end, your product may only be played with by insiders, and the business model won't work.

Instead of starting from scratch and reinventing the wheel, it's better to connect to the payment interface of a certain public blockchain or integrate existing payment protocols to create a small tool to validate your idea. Web3 payments seem to have unlimited potential, but in reality, it's a heavy task that consumes money, resources, and connections. Individual entrepreneurs need to recognize the current situation and avoid going all in.