#数字资产市场动态 The $43 billion lending giant is moving Wall Street assets onto the blockchain

While many DeFi protocols are still struggling to stay afloat, Lista DAO on BNB Chain has already started playing a different game — just lending isn’t enough, it has bigger ambitions to integrate traditional financial assets into the blockchain and build a complete on-chain financial ecosystem.

Two major moves behind the $43 billion TVL
This amount, comparable to the market cap of a leading compliant platform, is being allocated in two directions:

First, US Treasury tokenization
Users can directly purchase "Treasury" products on-chain using USDT, earning a stable annual return of about 4%. This essentially brings the world’s safest asset class onto the blockchain. While it sounds simple, implementing it involves complex technical details like asset custody, risk isolation, and cross-chain security.

Second, unsecured credit loan pilot
Lista DAO is secretly preparing an on-chain credit system — based on your transaction behavior records, you can obtain unsecured loan limits. If this system can be successfully implemented, the long-standing "over-collateralization" model in DeFi will need to be rewritten. It’s no exaggeration to say this is a strategic move for the entire industry.

What investors think
Optimists say that the $43 billion TVL itself is the biggest endorsement; having such a large amount of capital backing gives confidence to take such a big risk.

Conservatives worry that the broad coverage—from lending and trading to prediction markets—spreads the risk too thin. If any link in the chain fails, the entire ecosystem could be affected.

How to engage with this opportunity
For a more conservative approach, start by investing some funds into its RWA product line to lock in that 4% return.

If you’re interested in new developments, wait until the credit loan product is truly launched and has gone through several complete market cycles before deciding whether to participate.

The most important point: surviving in this industry is always the top priority. Risks are always greater than opportunities, so ask yourself before making a decision: can you afford to lose?