Gate Square “Creator Certification Incentive Program” — Recruiting Outstanding Creators!
Join now, share quality content, and compete for over $10,000 in monthly rewards.
How to Apply:
1️⃣ Open the App → Tap [Square] at the bottom → Click your [avatar] in the top right.
2️⃣ Tap [Get Certified], submit your application, and wait for approval.
Apply Now: https://www.gate.com/questionnaire/7159
Token rewards, exclusive Gate merch, and traffic exposure await you!
Details: https://www.gate.com/announcements/article/47889
Many people have a deeply ingrained cognitive bias about Web3 — thinking that once data is on the chain, it will exist forever.
In fact, that's not the case. What is stored on the blockchain is only a hash value; the actual data is still scattered off-chain. Your NFT avatar image might be corrupted, the link to a governance proposal on-chain could already return a 404, or an AI-generated content might have been secretly altered — the hash remains unchanged, but the reality has completely changed.
How serious is this problem? Just look at IPFS. Initially, IPFS promised free and permanent storage. But what happened? Popular content was eagerly preserved, while obscure data was ignored. In the end, memory is dominated by traffic volume, not by intrinsic value.
A new approach is changing this situation. Instead of relying on free storage and promises, it’s better to use economic incentives to solve the problem. What does this mean? It means that when you pay to store a piece of data, you are actually doing three things at once:
First, announcing to the entire network that this information is important to you; second, directly paying node operators to use collateral to guarantee the data’s existence; third, voting for the future, expressing that you believe this information is worth long-term preservation.
This is not just a consumption behavior. In a way, it’s like conducting a digital sacrifice — using measurable economic costs to filter valuable information from useless data.
What benefits does the market mechanism bring? An heirloom-quality old photo might be more "expensive" than millions of meme shares; an original design document of an open-source project might be more "precious" than popular game skins. The price of tokens, in essence, is a measure of the weight of information in the digital civilization.
Some applications are already using this mechanism to vote on what should be permanently recorded. This shift from "free promises of eternal existence" to "paid filtering of value" is truly a paradigm innovation.