#MLC MLC has been included in Google's #WeArePlay category, and as outlined in the project's roadmap, the goal is to reach one million players by 2025, which is great news in the long run, as player in-app purchases are critical to the success of My Lovely Planet. Players can buy gold in-game for power-ups, extra lives, moves, and more. 15% of all IAP gross proceeds will go to tree grants. 40% of all IAP gross revenues will go to company working capital. 43% of all IAP's total revenue is used to purchase $MLC directly from the marketplace and is allocated to community rewards and other funds. 2% of all IAP gross revenue will be used to buy $MLC directly from the marketplace and burn. (For more information, see Supply command). Here's an example: An in-app purchase costs $20. Split: $3 – $8 for trees – $8.60 for teams – $0.40 repurchased and allocated to Treasury bonds – scorched. If BTC and ETH continue to move higher, MLC will reach $1 billion