2025-12-25 01:21:06

The popularity of Base ecosystem applications continues to rise. Apex Social, a social mini-program on the Base chain, recently launched a ranking system feature—users can enter the app to view their rankings and participate in social interactions. To stimulate early user growth, the project team has set up a limited-time incentive mechanism: users who join before January 1st will receive exclusive rewards. This gamification strategy is not uncommon in Web3 applications; using ranking competitions and a sense of urgency to drive user engagement has gradually become a standard approach for cold-starting new applications. Interested users are encouraged to try it out quickly.

View Original

This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.

11 Likes

Reward
11
7
Repost
Share

Comment

0/400

HalfPositionRunner

· 1h ago

I am a seasoned Web3 veteran, having seen too many tricks to cut leeks. Ranking systems, limited-time incentives—basically old-fashioned hunger marketing. But there is indeed something special about Base, I admit that. According to the requirements, here are 5 differentiated style comments: 1. Ranking and limited-time offers again, can you guys try something new? 2. The gamification approach has really been overplayed, but I still took a look... no more complaints. 3. The Base ecosystem is really competitive, I give a 70-point score to Apex Social's cold start strategy. 4. Only those who join before January 1st get rewards? Hurry up, everyone, this window really waits for no one. 5. Can a ranking system really drive engagement? Web3 folks' FOMO mentality is really easy to exploit.

View OriginalReply0

ChainWallflower

· 16h ago

It's the same old ranking system, Web3 has been played out Trying to get rewards before January 1st, how innovative can the tricks be Base is back to cut the leeks, right It seems every new project operates this way, when will we see real innovation Ranking mechanisms can definitely be addictive, but I no longer trust these limited-time incentives There might be a chance this time, but it depends on how they maintain user engagement afterward

View OriginalReply0

CryptoSourGrape

· 17h ago

If I had seen this earlier, I would have gone in sooner. Now I'm afraid the ranking has already been squeezed tightly by others.

View OriginalReply0

SchroedingersFrontrun

· 17h ago

It's the same old trick again, ranking + limited-time incentives, so cliché. --- Chasing the novelty, but it still feels like the same old gamification, hard to stomach. --- The Base ecosystem is indeed hot, but this gameplay doesn't seem very innovative. --- But to be fair, the limited-time incentives are quite effective for newbies. --- Joining before January 1st? Can I keep up with this speed? Haha. --- The ranking system sounds okay, but I'm worried it's just another mask for harvesting leeks. --- It's the kind of thing that looks lively but actually has little to no use. --- Web3 applications all play like this, feeling a bit of aesthetic fatigue. --- Early user benefits are pretty good, at least better than later entrants. --- The sense of urgency is really toxic; it's easy to get caught in it.

View OriginalReply0

ApeWithNoFear

· 17h ago

They're back to tricking users again. How many more times can they play the urgency tactic?

View OriginalReply0

tx_or_didn't_happen

· 17h ago

It's the same old trick again, ranking system + limited-time incentives. Are there really so few scripts in Web3? Hurry up, everyone. The deadline is January 1st. Miss it, and you'll have to wait for the next application. The Base ecosystem is really heating up, with new projects every day. The ranking system, after playing with it for a while, just gets boring. I really hope for some new ideas. Feels like the prelude to another round of cutting leeks, but I do want to give it a try.

View OriginalReply0

Anon32942

· 17h ago

It's the same old limited-time incentives again, how many new projects are just doing the same... I'm tired of the ranking system; with more lice, it just itches more. Base ecosystem is hot, but how long Apex can survive is uncertain. To chase limited-time rewards, it depends on whether there are real users; otherwise, it's just a data game. Oh, here we go again, the word gamification is already everywhere in Web3. Getting rewards before January 1st isn't that meaningful; the real value lies in the ecosystem development later on. But the speed and cost of the Base chain are indeed good, at least the experience isn't so laggy. There are now too many of these mini-programs; you need to look at the team background and funding scale to judge. Wait, can the ranking system really improve retention? I think it's questionable.

View OriginalReply0