Labubu's new model has not yet been officially released, but the community's enthusiasm has already been ignited in advance. Based on the discussion heat on major platforms, it has attracted a lot of attention even before launch—this phenomenon is not uncommon in the NFT and digital collectibles field, but this time the hype is indeed unexpected. The market sentiment is so high in the short term that it is really difficult to predict what will happen next. In a few months, it could be a completely different scene. This phenomenon of "pre-release hype" often indicates that early participants' emotional premiums are very high. Once the product is officially launched, factors such as market rationality, supply release, and others may cause fluctuations. Investors in the digital collectibles field are closely watching the rhythm of this round of market trends.